The situation

Manifestations and Mimosas is an annual empowerment brunch created to connect like-minded women on a journey to manifest their best selves. This year’s theme centered around the power of self-love. The founder, Latisha DeAnn, urged the importance of the relationships we have with ourselves. I joined the team to lead creative development on the visual campaign, social and printed deliverables.

The solution

The goal was to design a campaign that reflected vulnerability, strength and beauty. We focused on Latisha’s comfort within her own skin through the photography.

Art Direction

Brand Identity

Brand Strategy

Photography

UX + Visual Design